Surat (Gujarat), India, July 17, 2024: Menstruation, once a hush-hush topic, is increasingly becoming an important conversation point for women. M D Hygiene Private Limited, established in 2016, is at the forefront of this conversation, making a difference by providing accessible and affordable menstrual hygiene solutions.
Mr. Ankit M Kachhadiya launched M D Hygiene after doing in-depth market research to address a substantial gap in menstrual hygiene awareness, availability, and affordability, particularly in rural India.
“Look, I saw a major problem that a lot of women and girls in India were facing,” says Mr. Ankit, referring to female hygiene. “Most of the sanitary pads available were imported and really expensive, putting them out of reach for so many.”
To meet this problem, M D Hygiene introduced two “Make in India” brands, 7 Soft and Extra Sure. Both brands prioritize high-quality, leak-proof sanitary pads at a reasonable price. The company only uses high-quality raw materials to produce hygienic products that are beneficial to women’s health.
“When you can’t afford proper menstrual products, you end up using unsafe alternatives, which can seriously harm your health,” Mr. Ankit explained, stressing the realities of women’s hygiene. “That’s just not acceptable. No woman or girl should have to compromise her health because of cost.”
Apart from offering affordable products, M D Hygiene actively works to dismantle the social stigma and cultural myths surrounding menstruation. Its innovative products aim to break down the barriers that prevent girls from attending school or participating fully in daily life due to their periods.
M D Hygiene is an ISO 9001:2015 certified company, demonstrating its commitment to quality and responsible manufacturing practices. The products by this Surat-based company are also GMP (Good Manufacturing Practice) certified, further ensuring adherence to safety and hygiene standards.
While M D Hygiene currently focuses on the Indian market, its vision extends beyond national borders. It aims to replicate its success by offering affordable, high-quality menstrual hygiene products to the global community.
M D Hygiene Private Limited is a powerful example of a company using business to create positive social change. Its commitment to affordability, quality, and education is empowering women and contributing to a healthier future for all.